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Umpqua Bank will be closing its Willow Creek and Henderson Center branches in early 2018 because of reduced customer visits and an increased focus on digital banking services, according to Umpqua spokeswoman Eve Callahan.
are tracking closely how our customers choose to bank with us, Callahan said. as you probably noticed across basically every retail industry, customers are voting with their feet and people are doing less of their shopping and banking at brick and mortar locations. Willow Creek branch is set to close Jan. 18. The Henderson Center branch is set to close March 1.
A total of 30 of the company 300 branches across California, Oregon, Washington, Nevada and Idaho will be closed and consolidated into the remaining branches, Callahan said.
The closures will result in a reduction in the number of employees, but Callahan said they will work to either transfer employees to new locations or help them find new jobs. About 250 job openings are currently available at other Umpqua branches. Callahan did not provide figures of how many local employees would be affected by the closures when asked.
work with associates that are affected during times of change like this, Callahan said. work closely with them to find another opportunity. If not in Umpqua or put them in connection with others in the community that are hiring. the closure of the Henderson Center location will mean some Eureka account holders may have to drive a little farther into town, the next closest location from Willow Creek is Arcata.
The Pizza Factory in Willow Creek is one of several businesses in the area that uses Umpqua Bank. The restaurant General Manager Randi Kotera said they are switching to the remaining bank in the community, Coast Central Credit Union,
because they need to make daily drop offs, but said that is the only reason.
love Umpqua. I brought everyone of my employees to their bank, Kotera said Wednesday. have such great customer service. said most of her employees are in their early 20s and rarely go into the branch. She said they instead use online banking services to deposit checks or check their balances. As for herself, Kotera commutes to work from Arcata, which has an Umpqua branch. The only issue Kotera can see with the closure of the Willow Creek branch is if the ATM is also closed.
Callahan said she was still working by Wednesday evening to find out whether ATM service would still be available.
Recognizing that Willow Creek is in a remote area, Callahan said the company plans to have a banker in the area who will either be set up at a new location in the community or be a mobile banker that visits customers.
also believe that there is an important role for personal relationships in moments where money and life intersect, Callahan said.
seems like more and more people are moving away, Duggan said Wednesday. does that do to the community? It just makes it weaker. said that the company is currently running a pilot program out of Portland, Oregon, that seeks to bridge the gap between mobile banking and personal banking. Using a web based smartphone app, customers are able to connect with a personal banker without having to step inside of a brick and mortar location, she said.