brown uggs Will the new Eagan outlet mall weaken Albertville Premium Outlets
Listening to shoppers J’Nai Buchanan of St. Louis Park, Jana Miller of Bloomington and Alana Lea of Shakopee praise the new Twin Cities Premium Outlets in Eagan on Thursday,I became a bit worried for Premium Outlets of Albertville. The threeco workers talked about how Eagan’s layout, food and store selection is superior toAlbertville’s.
“Goodbye Albertville,” said Miller laughing. The others quickly nodded in agreement.
Initially, it’s easy to jump to that conclusion. Eagan’s outlet mall is much more convenient in terms of layout and parking, and the store selection is impressive. But it’s not surprising that residents from southwestern suburbs would prefer Eagan. It’s a lot closer for them than Albertville.
When I asked Megan Kleve and Libby Schuett of Blaine which outlet mall they like better, Eagan won. But the two said they were more likely to visit Albertville more often. “I might come to Eagan twice a year and around the holidays,” said Kleve.
What a lot of shoppers may have missed in the hubbub of the new outlet mall with exclusive stores such as 7 for all Mankind, Calphalon, Cole Haan, Armani, Vera Bradley and Steve Madden is that Albertville has just as many exclusives.
In other words, Albertville has more than 20 national brand stores not found in Eagan stores that I’m guessing Buchanan, Miller, Lea and others wish were in Eagan. Stores that may have them driving back to Albertville includeLululemon, Kenneth Cole, Ugg, Aerosoles,
Aldo, Bose, Harry David, Aeropostale, BCBG Max Azria, Columbia, Guess, Icing, Izod, Jones New York, Lane Bryant, Levi’s, Nautica, Rockport, Rue 21, Zales Jewelry and Zumiez.
My hunch is that residents of Maple Grove, Brooklyn Park, Brooklyn Center, Plymouth and even Minnetonka will check out Eagan if they like outlet malls,
but they’ll go back more often to Albertville for convenience. It’s simple Albertville iscloser. Both malls have 100 stores and theyhave nearly 60 of the same stores in common.